Fish Bytes
Why frozen fish is better than fresh fish?

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“Fresh” does not equate to freshness. The freshness of a frozen fish can be better than the freshness of a fresh fish. Frozen can be fresher than fresh…

Freshness is a key attribute of frozen fish as it is flash-frozen at sea shortly after it is caught, offering the consumers the freshest product.

Frozen FishFresh Fish
QualityFrozen at sea to lock in freshnessFresh thaw. Freshness drops over time
Nutritional ValueFrozen at sea to retain nutrition, moisture and tasteStarts to degrades over time
WastageLess wasteful. Use what you need.High wastage due to its perishibality.
Environmental ImpactEnvironmental friendly. Low carbon footprint with efficient transport methods.High carbon footprint bad for the environment
Shelf Life2 yearsDays/Weeks old due to transport, distribution and processing time
Bacteria Contamination-18°C halts bacteria growthChill/ Normal temperature promotes bacteria growth
Ease of UseVacuum Pack. Ready to use. Easy to cook.Normal
PriceAffordableExpensive
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